Saturday, September 1, 2012

1970s Fashion Catalog #1

This month will be dedicated to a collection of vintage reprint postcards, of fashion catalog models from 1970s



Sunday, August 12, 2012

FRUITS! Collection #43: Kaori & Suguru





Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Kaori >> 19                                              Right: Suguru >> 18
        Dress >> New Funk                                           Jacket >> New Funk
        Trousers >> New Funk                                      Shirt >> New Funk
        Shoes >> Swear                                                 Trousers >> 20471120
        Bag >> 20471120                                              Bag >> 20471120
        Accessories >> 20471120                                 Accessories >> 20471120
        Point of Fashion >> waya                                  Point of Fashion >> heat
        Current Obsession >> retirement                       Current Obsession >> retirement

(reblogged for collection

Saturday, August 11, 2012

FRUITS! Collection #42: Maya


Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Maya >> 17
                   Shirt >> handmade
                   Dress >> Chika Chika
                   Point of Fashion >> Heidi
                   Current Obsession >> socializing

(reblogged for collection)

Friday, August 10, 2012

FRUITS! Collection #41: Jun



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Jun >> 21
                   Jacket >> second-hand
                   Jumper >> second-hand
                   Leggings >> at Heratic Goes Round
                   Bag >> second-hand
                   Point of Fashion >> inventive
                   Current Obsession >> my future

Thursday, August 9, 2012

FRUITS! Collection #40: college student



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: College student >> 17
                   Red waistcoat >> Milk
                   Shirt >> Masaki
                   Shoes >> handmade
                   Accessories >> handmade red ribbon and hair attachments
                   Point of Fashion >> a red and white Christmas
                   Current Obsession >> crying

Wednesday, August 8, 2012

FRUITS! Collection #39: Itchie



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Itchie  >> 20
                   Jacket >> Super Lovers
                   Trousers >> Super Lovers
                   Shoes >> Koji Kuga
                   Bag >> Beauty-Beast
                   Point of Fashion >> American high school
                   Current Obsession >> Super Lovers

Tuesday, August 7, 2012

FRUITS! Collection #38: Fumiko & Chimitchi



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Fumiko >> 20                                                        Right: Chimitchi >> 20
        Overalls >> Christopher Nemeth                                     Shirt >> Christopher Nemeth
        Shoes >> Belly Button                                                     Trousers >> Christopher Nemeth
        Current Obsession >> my push-bike                                Shoes >> Belly Button
                                                                                                 Point of Fashion >> my hairy snake
                                                                                                 Current Obsession >> digging holes

Monday, August 6, 2012

FRUITS! Collection #37: college student



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:   College student >> 18
                   Point of Fashion >> everyday wear
                   Current Obsession >> my walkman

Sunday, August 5, 2012

FRUITS! Collection #36: Suguru & Kaori



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Suguru >> 18                                                        Right: Kaori >> 19
        Jacket >> 20471120                                                        Jumper >> 20471120
        Jumper >> 20471120                                                      Shirt >> 20471120
        Overall >> 20471120                                                     Skirt >> 20471120
        Shoes >> 20471120                                                        Shoes >> 20471120
        Bag >> 20471120                                                           Bag >> 20471120
        Accessories >> 20471120                                              Accessories >> 20471120
        Point of Fashion >> piko-piko                                        Point of Fashion >> full of youthfulness
        Current Obsession >> secret                                           Current Obsession >> drumming

Saturday, August 4, 2012

FRUITS! Collection #35: Yukkie



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:  Yukkie >> 15
                   Jacket >> handmade
                   Jumper >>  Betty's Blue
                   Skirt >> from when I was little
                   Shoes >> made in France
                   Hat >> from when I was little
                   Point of Fashion >> a bear
                   Current Obsession >> cutting my hair

Friday, August 3, 2012

FRUITS! Collection #34: Ken & Ashaho



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Ken >> 16                                                        Right: Ashaho>> 16
        Jumpers >> Super Lovers                                           Coat >> Super Lovers
        Trousers >> Super Lovers                                          Shoes >> Super Lovers
        Shoes >> Converse Jack Purcell                                Point of Fashion >> panda scarf
        Bag >> Milk                                                               Current Obsession >> making clothes
        Point of Fashion >> Flash

Thursday, August 2, 2012

FRUITS! Collection #33: trainee hairdresser



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:  Trainee hairdresser >> 19
                   Shirt >> at Clutch
                   Trousers >>  Jean Paul Gaultier
                   Shoes >> Belly Button (customized)
                   Bag >> Masaki Matsushima
                   Point of Fashion >> red shoes

Wednesday, August 1, 2012

FRUITS! Collection #32: Hini



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Hini >> 20
                   Top >> at Sailor Boy
                   Trousers >>  Kasha Kasha
                   Shoes >> Vivienne Westwood
                   Point of Fashion >> a sailor
                   Current Obsession >> my rock band

Tuesday, July 31, 2012

FRUITS! Collection #31: Anna



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Anna >> 18
                   Shirt >> second-hand
                   Skirt (over) >>  second-hand (customized)
                   Skirt (under) >> Hysteric Glamour
                   Leggings >> a present
                   Point of Fashion >> layers
                   Current Obsession >> peach-flavoured ice cream

Monday, July 30, 2012

FRUITS! Collection #30: artist



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Artist >> 26
                   Jacket >> at Deco Muller
                   Shirt >>  at Deco Muller
                   Skirt >> at Deco Muller
                   Point of Fashion >> my skirt

Sunday, July 29, 2012

FRUITS! Collection #29: Ai



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Ai >> 18
                   Dress >> at Melody Square
                   Shoes >>  at Laforet
                   Bag >> at Uchuhyakka
                   Point of Fashion >> Sailor Moon waitress
                   Current Obsession >> shopping

Saturday, July 28, 2012

FRUITS! Collection #28: Minoru



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Minoru >> 22
                   Jacket >> second-hand
                   Trousers >>  Gucci
                   Shoes >> Nike
                   Point of Fashion >> around my tummy

Friday, July 27, 2012

FRUITS! Collection #27: Maya & Yasuhiko



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Maya >> 18                                                        Right: Yasuhiko >> 18
        Cape >> T. Kunitomo                                                    Trousers >> at Parcp
        Skirt >> vintage Hanae Mori                                         Bag >> handmade
        Point of Fashion >> being myself                                  Point of Fashion >> wearing a skirt over
        Current Obsession >> hemming (step stitching)                                            my shoulder
                                            by hand                                      Current Obsession >> making bags

Thursday, July 26, 2012

FRUITS! Collection #26: Sachi & Alice



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Sachi >> 19                                                        Right: Alice >> 18
        Blouse >> Countdown                                                   Dress >> Metamorphose
        Accessories >> Denenshi                                              Blouse >> Jane Marple
        Point of Fashion >> EGL (elegant Gothic Lolita)          Bag >> Jane Marple
        Current Obsession >> mysterious things                        Point of Fashion >> EGL (elegant Gothic
                                                                                                                              Lolita)

Wednesday, July 25, 2012

FRUITS! Collection #25: high school student



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: High school student >> 17
                   Shirt >> at Tikimanium
                   Skirt >>  at Lumine
                   Shoes >> at La-di-da
                   Hat >> made by my mother
                   Point of Fashion >> warm
                   Current Obsession >> making clothes

Tuesday, July 24, 2012

FRUITS! Collection #24: Ai



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Ai >> 18
                   Dress >> Emily Temple Cute
                   Petticoat >>  Melody Square
                   Shoes >> at Laforet
                   Bag >> Betty's Blue
                   Point of Fashion >> four ribbons (the fourth one is inside)
                   Current Obsession >> shopping and manga

Monday, July 23, 2012

FRUITS! Collection #23: Yu



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Yu >> 20
                   Jumper >> a present
                   Skirt >>  second-hand
                   Point of Fashion >> hair
                   Current Obsession >> looking for a room

Sunday, July 22, 2012

FRUITS! Collection #22: Ai



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Ai >> 17
                   Jacket >> Takuya Angel
                   Skirt >>  Takuya Angel
                   Shoes >> Takuya Angel
                   Ring >>  Takuya Angel
                   Point of Fashion >> Takuya Angel
                   Current Obsession >> Takuya Angel

Saturday, July 21, 2012

FRUITS! Collection #21



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: none, sorry - I mailed out this postcard before this post.


Friday, July 20, 2012

FRUITS! Collection #20: Yukkie



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Yukkie >> 15
                   Cape >> handmade
                   Jumper >> Betty's Blue
                   Skirt >> handmade
                   Point of Fashion >> bear's feet
                   Current Obsession >> eating nikuman dumplings until I fall over

Thursday, July 19, 2012

FRUITS! Collection #19: Goh



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Goh >> 22
                   Shirt >> Draper's Bench
                   Waistcoat >> Draper's Bench
                   Trousers >> Draper's Bench
                   Shoes >> Edward Green
                   Point of Fashion >> 1930s
                   Current Obsession >> tweed

Wednesday, July 18, 2012

FRUITS! Collection #18: Yoko



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Yoko >> 20
                   Skirt >> handmade
                   Shoes >> at Double Decker
                   Point of Fashion >> Chinese

Tuesday, July 17, 2012

FRUITS! Collection #17: Hi & Kaorin



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Hi >> 19                                                        Right: Kaorin >> 18
        Shirt >> W&LT                                                        Jacket >> customized Masaki
        Trousers >> Milk Boy                                                              Matsushima skirt
        Bag >> Pluto Cat on the Earth                                  Shirt >> Milk
        Point of Fashion >> space-hunter                             Skirt >> 20471120
        Current Obsession >> my girlfriend Kaorin             Shoes >> Ozone Community
                                                                                         Accessories >> Batman's Bubble
                                                                                         Point of Fashion >> baby doll
                                                                                         Current Obsession >> my boyfriend Hi-kun

Monday, July 16, 2012

FRUITS! Collection #16: Salaryman



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Salaryma >> 19
                   Shirt >> Masaki Matsushima
                   Trousers >> Jean Paul Gaultier
                   Shoes >> Drik Bikkenberg
                   Accessories >> Vivienne Westwood
                   Point of Fashion >> self-piercing

Sunday, July 15, 2012

FRUITS! Collection #15: Yukari



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Yukari >> 20
                   Cardigan >> Child Woman
                   Dress >> at SM2
                   Shoes >> at Fin
                   Bag >> Muji
                   Hat >> Muji
                   Point of Fashion >> black and white
                   Current Obsession >> practicing the guitar

Saturday, July 14, 2012

FRUITS! Collection #14: college student



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: College student >> 19
                   Jumper >> second-hand
                   Trousers >> Jean Paul Gaultier
                   Shoes >> at Binary
                   Glasses >> at Tokyodo

Friday, July 13, 2012

FRUITS! Collection #13: Reiko



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Reiko >> 20
                   Coat >> second-hand
                   Skirt >> second-hand
                   Shoes >> second-hand
                   Current Obsession >> 1960s music

Thursday, July 12, 2012

FRUITS! Collection #12: Mayumi & Rika



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Mayumi >> 18                                   Right: Rika >> 17
        Shirt >> in Ikebukuro (area of Tokyo)          Dress >> second-hand
        Skirt >> second-hand                                    Skirt >> the one I used during the scientific experiment...              
        Shoes >> Adidas                                           Shoes >> Nike
        Accessories >> at Bunkaya Zakkaten            Accessories >> Cecil McBee
        Point of Fashion >> a date with Rika-chan    Point of Fashion > > a date with Mayumi
        Current Obsession >> behaving like Gals     Current Obsession >> playing being Gals

Wednesday, July 11, 2012

FRUITS! Collection #11: Heri & Tahe



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Heri >> 18                                                  Right: Tahe >> 18
        Stole >> at Hanjiro                                                Stole >> at Hanjiro
        Dress >> second-hand                                           Jumper >> Vivienne Westwood
        Shirt >> high school uniform (customized)            Dress >> at Birthday
        Shoes >> high school uniform                               Shirt >> 20471120
        Point of Fashion >> matching Tahe                       Shoes >> high school uniform
                                                                                      Point of Fashion >> matching with Heri-chan
                                                                                      Current Obsession >> Akiko Wada (a singer)

Tuesday, July 10, 2012

FRUITS! Collection #10: Kaori



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Kaori >> 18
                   Jacket >> second-hand
                   Skirt >> second-hand
                   Point of Fashion >> Western
                   Current Obsession >> music
                 

Monday, July 9, 2012

FRUITS! Collection #9: part-time worker



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Part-time worker >> 20
                   Vest >> Jean Paul Gaultier
                   Dress >> Jean Paul Gaultier
                   Shoes >> at Swear
                   Accessories >> at Galala
                   Current Obsession >> making things
                 

Sunday, July 8, 2012

FRUITS! Collection #8: Tadashi



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Tadashi >> 22
                   Jacket >> Christopher Nemeth
                   Shirt >> Christopher Nemeth
                   Trousers >> Christopher Nemeth
                   Shoes >> John Moor
                   Hat >> World's End
                   Point of Fashion >> Hats
                   Current Obsession >> Movies
                 

Friday, July 6, 2012

FRUITS! Collection #6: Kaz



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Kaz >> 19
                   Coat >> Paradox
                   Trousers >> Paradox
                   Shoes >> Yoji Yamada
                   Bag >> Paradox
                   Point of Fashion >> an armoured samurai
                   Current Obsession >> Pokemon

Thursday, July 5, 2012

FRUITS! Collection #5: Toshiko



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Toshiko >> 18
                   Jacket >> at Flower
                   Skirt >> at Alphabet Club
                   Shoes >> at Page Boy
                   Bag >> at 109
                   Point of Fashion >> Autumnal
                   Current Obsession >> crossword puzzles

Wednesday, July 4, 2012

FRUITS! Collection #4: Chee



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Chee >> 23
                   Shirt >> second-hand
                   Skirt >> at No Concept
                   Trousers >> handmade
                   Shoes >> Buffalo
                   Point of Fashion >> a free lunch
                   Current Obsession >> Lamb Chop

Tuesday, July 3, 2012

FRUITS! Collection #3: Wau



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Wau >> 20
                   Jumper >> second-hand
                   Skirt >> second-hand
                   Bag >> a souvenir from Thailand
                   Point of Fashion >> warm gear

Monday, July 2, 2012

FRUITS! Collection #2: Akoppe & Naoppe



Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description:
Left: Akoppe >> 16                                               Right: Naoppe >> 17
        Jumper >> second-hand                                           Jumper (top) >> second-hand
        Blouse >> my mum's underwear                              Jumper (under) >> at Arugonki
        Skirt >> handmade                                                   Bag >> at Sanrio
        Ring >> Vivienne Westwood                                   Point of Fashion >> marmalade
        Point of Fashion >> messy hair                                Current Obsession >> Kinder Surprise
        Current Obsession >> films and toys                                                           Chocolate eggs

Sunday, July 1, 2012

FRUITS! Collection #1: Jun

Hello everyone! This month will be dedicated to the FRUITS! Japanese Fashion Collection
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Caption: From FRUITS by Shoichi Aoki
Photo: Shoichi Aoki
Description: Jun >> 21
                   Jacket >> second-hand
                   Jumper >>  second-hand
                   Skirt >> at Heratic Goes Round
                   Bag >>  second-hand
                   Point of Fashion >> inventive
                   Current Obsession >> my future